Xalapa City of Music

Xalapa has historically been an educator of outstanding musicians. The School of Music and the Center for Jazz Studies, both at the Universidad Veracruzana, have been in operation for 78 and 12 years respectively. We propose to organize international academic exchange programs with institutions from other cities in the Network to strengthen the quality of music education in the city and also share our knowledge with students from other member countries. The program can be developed within the framework of the Ethno-musicology Student Forum, the Chamerata 21 International Forum, the International Music Education Forum, the Saxophone Festival, the International Festival of Music and Lutherie and the International JazzUV Congress, given that all these festivals, forums and congresses have had successful experiences of exchanges and international cooperation schemes.

Construction of a concert hall with a maximum capacity of approximately 1500 people, with a dynamic design that allows the capacity to be adapted for smaller events. This room will help activate the cultural economy of the city by attracting people from all over the country, generating an important economic benefit for actors of various services.

Creation of the production company that provides high quality audiovisual services for musicians in general. The idea of ​​the Cauz production laboratory arises from the accumulated experience of conducting more than 400 concerts over the last 3 years, which allowed us to detect the need to generate high-quality audiovisual material for the different actors of the music industry both local and national, with which we intend to make visible the vast musical offer that is generated in the city.

This festival seeks to promote and promote spaces that allow healthy entertainment among the Xalapa community through musical culture, as well as cultural exchange not only between said community but also between the actors of the musical and lumber sector at the local, national and international level, an example of this is the alliance that was formed with the Florence Academy of Art from the first edition of the Festival and the beginning of the twinning process between Xalapa and the city of Cremona in Italy. Within the framework of this festival, it is intended to create the Musical Instruments Workshop to train people at a technical level in the trade of building and repairing popular plucked instruments through a concise and substantial program that allows them to start their own workshops individually or organized in cooperatives. In this project, it is considered that the state of Veracruz is rich in the production of woods such as cedar, mahogany and chagane, and that there would be few inputs that would be necessary to acquire outside the entity, thereby encouraging the local specialized production industry lumber and other inputs.

This is the creation of a digital asset trading platform with blockchain technology of the NFT type (Non-fungible Token) based on the Ethereum ERC-721 standard. This platform seeks to support all creative businesses that can tokenize digital assets in Xalapa, particularly the music industry. The main products being: tickets or tickets to NFT concerts, NFT record art, NFT music videos, special NFT music collections, among others. Mexico already has a Fintech Law that accepts the use of these technologies to commercialize digital assets, which entered a greater boom from the COVID19 pandemic, having historical increases in online sales in the country and around the world. The challenge is to work together with UNESCO to generate replicable and scalable projects worldwide with this platform (in other cities of the Network) to stimulate emerging economies by tackling these new markets.

It is about the creation of the first music museum-library in the country, which can house a whole range of museum experiences related to music: exhibition of old instruments, interactive room for musical learning both for children and young people as well as adults, a showroom for brochures and historical documents, an experimental room for sound art, among others. Similarly, this museum will have a library of scores that includes the development of a web platform with digitized scores to be able to share this collection with the Internet. Scores are an indispensable source of information for the university community and music students and researchers. Currently, the Xalapa Symphony Orchestra has a ninety-year historical archive. Its catalog contains 800 works. However, since there is no adequate space for their storage and preservation, estimates indicate that 40% of scores have deteriorated. The proposal is that this museum-library be located in the facilities of the Tlaqná Cultural Center of the Veracruzana University. At the local level, the Library will serve students from the Faculty of Music, the Higher Institute of Music of the State of Veracruz, members of the Xalapa Symphony Orchestra and the Veracruz State Symphony Orchestra, at a national and international level it will be availability of the member cities of the Network through the web platform. The museum will be open to the general public for the benefit of the entire Xalapa community and due to its characteristics of being one of a kind at the national level, it will also serve as a tourist attraction in the city.